Quote:
Originally Posted by jpd80
Honestly, I can see both GM and Ford exiting China within five years, it’s getting really hard for them.
Happy to be proven completely wrong with this but I think the Chinese are done with western brands.
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Nah they’ll still buy premium brand euro in spades it’s status status for a while yet before a Chinese brand will ever have that cred to middle high income earners there.
Ford are late to the party into China.
They couldn’t predict their bad timing to hugely invest their under 10yrs ago.
Their distribution was minimal pre then for decades they missed that boat as well.
GM VW were decades ahead And had good distribution and entrenched.
In the meantime the Chinese increased their own brands having g so much western euro IP their own brands got ramped up and then massive Export what we’ve seen building up to date.
Ford are a minnow to them and consumers.
Mr Ford should have realised this long ago but had to take the leap in the hope of grabbing some fair % of local massive growth.
As I said looks like they have missed the boat.
Instead of putting the focus into China maybe they should have looked to other countries where where they have floundered and neglected for so long let alone feck all market share.
China, they wanted to jump on the easy growth gravy train.
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