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07-02-2024, 06:39 PM | #1 | ||
FF.Com.Au Hardcore
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Location: Central Q..10kms west of Rocky...
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Ford axes the Puma except for the EV! The push to Ev’s will fail.
https://www.drive.com.au/news/petrol...4uXbNpyGHoxg7U
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07-02-2024, 06:42 PM | #2 | |||
Donating Member
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Quote:
I thought Puma was popular enough to keep
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07-02-2024, 07:37 PM | #4 | ||
FF.Com.Au Hardcore
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Imagine how well they would have done if they'd just sprung a small hatchback SUV off the Ranger platform. Called it the Ranga perhaps.
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07-02-2024, 07:38 PM | #5 | ||
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Bronco even
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07-02-2024, 07:44 PM | #6 | ||
FF.Com.Au Hardcore
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Red haired joke hidden in there, we are a persecuted minority lol
This quote: "Since the final Falcon and Territory were produced in 2016, Ford Australia has also dropped the Endura, EcoSport, Escape, Focus, Fiesta, Kuga and Mondeo names." How do you manage to get SUVs axed during the biggest shift in vehicle preferences, in favour of SUVs over cars, in the last 50 years?! They nailed it so well with the introduction of the Territory in 2004, the exact right product at exactly the right time - how have they failed so massively to arrive where they are now?! Should have kept making the Territory and invested in it.
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07-02-2024, 07:56 PM | #7 | ||
FF.Com.Au Hardcore
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Lets replace a cheaper petrol powered car that is apparently not selling and has just been updated addressing a lot of the reasons why it isn't selling, with an EV which is very similar and a lot, lot more expensive in price.......right....ok
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07-02-2024, 08:06 PM | #8 | ||
FF.Com.Au Hardcore
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Puma new base model about 33 k drive away
An entry Ford One Ford model that is affordable Possibly offering young buyers and female an entry to Ford New emission laws on the way The one litre petrol Puma has a co2 of 126 if my google checks were right Selling One litre Puma would have brought the Ford fleet co2 average down In the past Ford sold lots of Fiestas and Focus in the 17k / 25 k market Now that market is 30/35 k Ford just removed that option for Fiesta and Focus owners to change to another Ford Why drop Puma? It’s seems an illogical move. I was angry when Ford dropped Focus Now I m just numb I own a 22 Puma. |
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07-02-2024, 08:17 PM | #9 | ||
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I'll keep this simple.........................Ford Australia are idiots.
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07-02-2024, 08:39 PM | #10 | ||
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07-02-2024, 08:55 PM | #11 | ||
RS The Faster Fords
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Location: Westralia
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Its a shame but no surprise to me, I can count on one hand the number of Pumas I've actually seen on the road.
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07-02-2024, 09:38 PM | #12 | ||
Thailand Specials
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07-02-2024, 09:41 PM | #13 | ||
BLUE OVAL INC.
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07-02-2024, 10:07 PM | #14 | ||
FF.Com.Au Hardcore
Join Date: Dec 2009
Posts: 3,621
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I m just guessing it’s something to do with the factory in Romania
With the update Ford EUR have dropped the St 1,5 6mt Setting up to produce a Puma Ev Prob means they have less capacity to make petrol pumas so Ford EUR tells Ford Ute Aus sorry no more Only guessing of course Awaiting comment from the guru JPD80 generally produces excellent commentary |
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08-02-2024, 08:29 PM | #15 | |||
FF.Com.Au Hardcore
Join Date: Nov 2009
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Quote:
the petrol (hybrid) STARTS at 25k GBP in the UK, so that's $50k here. at least. so maybe an EV isn't too much more expensive |
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07-02-2024, 10:12 PM | #16 | ||
Thailand Specials
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Female 30-something Millennial
Does anyone feel like buying me a RAV4 hybrid? I wish I could afford a RAV4 Ahhhhh I'd love a RAV4 but couldn't justify a car that big just for me Ford isn't converting this demographic into Puma sales, but Toyota is turning them into RAV4 hybrid customers hand over fist. See how they all know what the RAV4 is? |
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07-02-2024, 10:14 PM | #17 | |||
FF.Com.Au Hardcore
Join Date: Dec 2009
Posts: 3,621
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Quote:
But Puma doesn’t compete with Rav 4 That’s the Escapes job Oh shirt the Escape has gone too |
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07-02-2024, 10:16 PM | #18 | |||
Thailand Specials
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Quote:
Puma competes for the 30-something female Millennial, RAV4 wins the sales of the 30-something female Millennial Both cars, target the exact same customer, its not Ford who gets the sale, its Toyota. The size of the car, does not matter, both cars, compete for the same customer. |
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07-02-2024, 10:21 PM | #19 | |||
Donating Member
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Quote:
That applied to when Ford were the Falcon Car Company, the brand image of big, heavy, noisy sedans didn't resonate with the vast majority of Focus/Fiesta target buyers.
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07-02-2024, 11:02 PM | #20 | ||
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I don't totally agree with this given the Laser did quite well. When Laser was replaced by Focus, that tanked. Not sure why but Australians just didn't warm up to Focus over Laser
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07-02-2024, 11:30 PM | #21 | |||
#neuteredlyfe
Join Date: Apr 2012
Posts: 10,629
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Quote:
The Laser was a good little nippy car that had plenty of relevant features that buyers wanted. The Focus, while a more refined car, was a slug of a thing that was sparsely optioned particularly in base model. Air conditioning was not even standard. A big problem with them was that the indicator stalk was on the left. You would be surprised how many people took that into consideration when looking at the Focus. Ford wanted to go upmarket with their small car range. The problem was that people buying these sized cars back in the early 00's were budget conscious and the price went from $19,990 to a tad over $25,000 overnight. |
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07-02-2024, 11:34 PM | #22 | |||
BLUE OVAL INC.
Join Date: Feb 2006
Posts: 8,700
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Quote:
Fiesta, and in particular, Focus, gained traction with the WS and LW2 examples that were best looking in class for mine. Timing/styling was right. Transmission, not so much. A nice WS Zetec still gets my attention. |
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11-02-2024, 05:49 PM | #23 | ||
Regular Member
Join Date: Oct 2006
Posts: 241
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When the Focus first came out in the UK I was over there and I rented one for a month. Came back here and bought a Laser 6 month later. Never regretted it. The Laser seemed a much better built car and it proved totally reliable in the eleven years our family had it.
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12-02-2024, 03:08 PM | #24 | ||
Motorsport Guru
Join Date: Jan 2005
Location: The Blue Mountains, N.S.W.
Posts: 1,678
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Shiite marketing i.m.h.o. All of a sudden my MkI Focus is looking good. I'm not selling it. Ever.
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Interior Enhancements: Footwell Lighting, Brushed Alum. H/brake Handle, 6 Disc In-Dash System. Exterior Enhancements: ST170 Wheels, Richbrook Shorty Aerial, Euro-Spec Hatch Handle. Performance Enhancements: Ate Callipers/EBC Rotors/EBC Greens Stuff Pads, ST170 Suspension, Herrod's Custom Tune, Ford Racing Coated Exhaust Manifold & Bespoke 2.25in Exhaust. Awards: AFD '07 EFOC Best Focus, SFS '09 EFOC Best Focus, SFS '10 RSOC O/all Best Focus, AFD '10 CFC O/all Best Focus. |
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07-02-2024, 11:23 PM | #25 | |||
BLUE OVAL INC.
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Quote:
Then both fall off a cliff within months. Powershift..never recovered |
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07-02-2024, 11:37 PM | #26 | |||
FF.Com.Au Hardcore
Join Date: Jan 2005
Posts: 3,285
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Quote:
I can remember a hand ful of Euro ford owners on this forum back in the day absolutely piling on the Aussie built Fords for their quality control issues and recalls/warranty. Little did they know Focus/Mondeo diesel DPF and power shift trans we’re getting ready to say hold my beer. Don’t think they ever mentioned recalled/warranty again after that drama which likely contributed to the poor sales of Mondeo and Focus. |
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07-02-2024, 11:42 PM | #27 | |||
Thailand Specials
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Location: Centrefold Lounge
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Quote:
His shat its DSG around 70,000km and he had serious issues getting it done under warranty from his Ford dealership, my manual one went 235,000km before I gave the car away last year, it still lives, its up in Echuca now The DSG has been a drama on Ford Euro cars since its introduction, it wasn't just the latest round of LW Focus and WZ Fiesta that it was an issue, it was just more prominent then because they sold lots more of them. |
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08-02-2024, 12:45 AM | #28 | ||
FF.Com.Au Hardcore
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And what a hold my beer it was.
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08-02-2024, 12:46 AM | #29 | |||
FF.Com.Au Hardcore
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Quote:
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08-02-2024, 05:07 AM | #30 | ||
Thailand Specials
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