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| The Pub For General Automotive Related Talk |
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02-11-2017, 04:10 PM
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FF.Com.Au Hardcore
Join Date: Jul 2007
Location: Sydney
Posts: 2,530
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They are doing a good job of capitalising on the fact it's an SUV version of the very successful Ranger - and I think that's what is helping the strong growth it's seeing.
Ford got it right with the advertising, marketing, pricing & trim levels with the Everest - (perhaps it was the Aussie development that helps too) - more so than what Toyota seem to be doing with the Hilux based Fortuner - no more evident than seeing the prices slashed by some $5K recently - and it hasn't been around long. It makes you wonder what could have been if a similar amount of effort (and a bit of luck?) was put back into the Territory? When the ads were pumping, sales were fantastic. |
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Re: FG wagon - what would it have been?
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