New Dodge Charger

[roKWiz]

Cat's not stupid selling $50 O rings.

[Sprintey]

Imagine a fuselage styled wagon, c'mon Dodge you can do it, here's the 1971 VH Valiant wagon brochure for inspiration:

https://www.oldcarbrochures.com/stat...re/image1.html

[Sprintey]

Begun the Mopar wars have.


First, we start with happiness and profit, North America being Stellantis' big cashflow engine:

https://premium.goauto.com.au/stella...es-up-smiling/

Then beginning July 2024 the problems come to the surface:

https://fortune.com/europe/2024/07/2...vares-renault/

CEO is not happy with North American quality:

https://www.autonews.com/manufacturi...lity-us-plants

https://apnews.com/article/stellanti...af99726801daa5



And most recently, the head of the Jeep, Ram, Chrysler and Dodge dealer body fires a complete broadside at the Stellantis CEO - ouch! In an open letter too!

https://www.carexpert.com.au/car-new...grading-brands


And in the background, descendants of Walter Chrysler pitch to take the company back into American hands, back into their family (and investors) and to rebuild it - does sound appealing to the heart!

https://www.carexpert.com.au/car-new...tellantis-rule

[Sprintey]

Dodge & Chrysler are Failing Because of Stellantis…Are these Brands Dead?

https://www.youtube.com/watch?v=ZuNF08SbuR8



And hundreds of engineers fired:

https://www.youtube.com/watch?v=NQ1sjaKNRCg


What's going on in US automakers feel a bit like the end of Aussie manufacturing, just watching from the sidelines. Every time the Mopar brands get bought out, it seems they get worked over anew. Patriotic ownership (ie, wholly owned by the country where they are made) is the only way, plus deep pockets and people good enough to turn things around.

For a start, pricing to what your market can afford is something that should be a total no brainer.

[DFB FGXR6]

Originally Posted by Sprintey

Dodge & Chrysler are Failing Because of Stellantis…Are these Brands Dead?

https://www.youtube.com/watch?v=ZuNF08SbuR8



And hundreds of engineers fired:

https://www.youtube.com/watch?v=NQ1sjaKNRCg


What's going on in US automakers feel a bit like the end of Aussie manufacturing, just watching from the sidelines. Every time the Mopar brands get bought out, it seems they get worked over anew. Patriotic ownership (ie, wholly owned by the country where they are made) is the only way, plus deep pockets and people good enough to turn things around.

For a start, pricing to what your market can afford is something that should be a total no brainer.

Stellantis is spread too thin, they just don't have enough momentum to sustain a full model lineup across all of their brands. At the end of the day, they have prioritized brands/models with the highest sales potential, as in Jeep and RAM. Dodge and Chrysler are stuck in a time warp, slowing sales leads to lower re-investment in those models, which leads to even slower sales and the cycle repeats until we reach where they are at now.

Same happened to Ford and GM after their brand buying spree through the 90's and early 2000's, too many brands, not enough money to do each justice.

[Sprintey]

It would be wonderful if some domestic private equity bought Chrysler & Dodge and really capitalised them, with the Fed reducing rates there's got to be money beginning to fall from the sky close to the spigots

so much money chasing too few assets, the curse of our age...

[Sprintey]

This is getting really interesting now:

'Investors Now Offering billions to Help Frank Rhodes Jr. (Walter Chrysler's grandson) buy Dodge/Chrysler

https://www.youtube.com/watch?v=yPt1a7xhfPg

[Sprintey]

Update on Stellantis and it's woes with it's US brands (neglect?)

https://www.youtube.com/watch?v=kphgNAivs9Y

And markets must eventually be efficient, because this:

https://moparinsiders.com/stellantis...res-successor/

By now I'm rooting for their US brands and hope they survive. <Raises a root beer in toast to Mopar>

[Franco Cozzo]

Stellantis is the biggest fail and AIDS group of manufacturers to ever grace the earth, the only way this got any worse is if IVECO and GM Korea joined its ranks

I don't think any auto tradesperson is going to shed a tear if the entire Stellantis portfolio disappeared

[Sprintey]

Have a look at that CNBC vid, it's clown business school, how to destroy brands by ripping capital out and engineering a sugar hit of revenue today, so you can fail tomorrow.

[Citroënbender]

There’s a greater question there in your comment; does the top of any corporation really care about the longer term?

[Sprintey]

I can tell you unequivocally they did in the 1950's/1960's as I saw the man running it in my grandfather, who rose to great heights. Absolute man of principle, hard working, love of knowledge, and beloved in his company.

These days they are paid 30 times more than then, and I dunno about the timeframe. If you look that a company that has got into trouble and a CEO appears to give it a makeover, they might be looking 2-4 years out for a turnaround (I would think Stellantis is in this basket - trouble is their turnaround is really heavy EV and it will take a profound shift in the way the current US market thinks to have synergy with it).

Change now is accelerating, and so companies may find themselves on the wrong side of it (eg Gov mandates, or tech changing) really quickly?

Today - maybe Warren Buffet at Berkshire, buying out of favour, unglamorous things that people need (like transport or toilet paper) at a low PE and then just owning it forever?

For the US Mopar brands, I'd love to see a patriotic buyout, rebooting Chrysler with something affordable and no frills (what the Plymouth Valiant was) as Americans are low on coin, readjusting Jeep to it's market's buying power - and expanding the new Charger range, with ICE and affordability first and focus on quality and reliability in their cars. US is self sufficient in fuel as a background.