Alright ford, a rose by any other name smells as sweet, bring back the fairmont/ghia

[Zedjay]

Originally Posted by gokhan

You do realise that all Fairlanes were always just stretched vesions of the contemporary Falcon and never a "standalone model"?

yes i do realise that but the fairlane always looked different to the falcon.
some more than others but the BA/BF even used the same tail lights(the only lane to do so)
and how many people have you met that own a lane or LTD that say they drive a streched falcon??

and they were a stand alone model.... ever seen a fairlane or LTD with falcon on the tags or even the same model code?? the only fairlane and LTD to share a model code were BA-BF..

[Windsor220]

Originally Posted by DJR-351

Obviously too young to know......

Well yeah if your talking about back in the 70s. Since Ive been old enough to be interested in cars(mid 90s onwards) the Fairmont has always had an "old mans" image. Things have changed since 40 years ago.

[RAPID_BA]

Originally Posted by Riksta

I thought G6 was Fairmont equivalent, G6E being Fairmont Ghia equivalent?

I could be wrong but that's what I believed anyways.

Same question though, now the fairmont has been changed to ghia6?

The ghia was historically the top of the line specification not mid spec.

There was a time when ghia badges used to get pinched off the back of cars, when you saw a ghia you waited for the 351 to scream past. They lost their way for a while but with reintroduction of the v8 in 92 and fittment of the tickford 6 from ef2, the ghia was cool again.

And what if they are old mans cars? Do we cut off heads if old men in this day and age?

[Smoke Pursuit]

Originally Posted by Brazen

I suspect the G6 and G6E has been a sales disaster.

I reckon they used to sell double the amount of Futuras compared to G6 let alone the Fairmont.

It also fails the basic BBQ test,
"what do you drive?"
" a G6"
"Is that a Kia?"
"ummm a Falcon"

I mean come on, how many limited-edition bargain, leather-lined G6s and G6Es have there been and how fantastic do they look? They should be selling ten times the amount they are. The name has killed a lot of recognition in the market...

Do you even know the sales split compared to Futura / Fairmont.

Some people here talk rubbish...

[ST]

Originally Posted by HULK_BA

The point is that the g6et is a fairmont ghia and people in this thread associate the same way. Its the whole point of the thread, its the same car so call it what it is ford.

You should stop and smell the roses (read others posts) before slinging mud my way

Thank you captain obvious. Yes it is the Fairmont Ghia equivalent in the FG range, 90% of the thread established that before you wrote that post (which is why it was so irrelevant).

Please stop with the rose metaphors, I feel like I'm talking with a floral activist who believes in equal rights for flowers after smoking too many of his friends.

[GS608]

Originally Posted by ST

Thank you captain obvious. Yes it is the Fairmont Ghia equivalent in the FG range, 90% of the thread established that before you wrote that post (which is why it was so irrelevant).

Please stop with the rose metaphors, I feel like I'm talking with a floral activist who believes in equal rights for flowers after smoking too many of his friends.

thats sig worthy!

[Revolver]

Originally Posted by HULK_BA

I saw a G6ET at a servo, someone debadged it and placed fairmont ghia badges on it. I took a photo too

I was thinking to myself he calls a spade a spade

Sorry??

So if I pull off the badges on a TE/S50 & whack on a GT badge, is that the same? The T-Series cars are widely regarded as the GT's of the AU era, & precursor to the BA GT. Because regardless of anyones thoughts, be it GT purists, T-Series Fanatics, & Ford tragics, they were. In both cases.

If I whack on a set of GT badges onto Fairlane by Tickford, or Maybe a TL50 badge, does that make it so? Because it was the later GT & the begining of the TL50's.

if HSV pulled off the GTO badges off their cars, & put on the standard Monaro ones, when they were building them, along with the 4wd version, it is a Monaro.

No, a model name is a model name. & What it was in line with against predecessors & furture models are something different.

They are called what they are for the same reason:

A patio is now called an "alfresco" on new home plans

A rodeo (the name it was called for years) is now a "Colorado".

Why every master bedroom has an "ensuite".

It's a name. Nothing else. It represnts what the model is NOW.

[Dave R]

The fact of the matter is the Fairmont brand is gone and is not coming back. The G6ET is merely what you would liken to a Fairmont Ghia, because it is the flagship of the range. This does not make it a Fairmont Ghia. It left the production line as a G6ET. Whether you like it or not, Ford's luxury models are now known as G series and are differently equipped and differentiated than the old Futura/Fairmont/Ghia range. Yes, it's common logic that if Ford didn't retire the Fairmont brand then we may well have had a Fairmont Ghia Turbo, although to me that sounds like grandpa is having a midlife crisis, which is one of the reasons why Ford went to a more modern naming system to drop the Fairmont stigma.

[RAPID_BA]

Originally Posted by ST

Thank you captain obvious. Yes it is the Fairmont Ghia equivalent in the FG range, 90% of the thread established that before you wrote that post (which is why it was so irrelevant).

Please stop with the rose metaphors, I feel like I'm talking with a floral activist who believes in equal rights for flowers after smoking too many of his friends.

By your post i assumed you didnt understand. My point about roses is valid as you can call a rose a G6ET if you want but everyone knows its a rose, im asking that ford call a fairmont ghia a fairmont ghia.

Holden went from sl/e to calais in 1984, moving on from such confusing letters and we go from fairmont ghia to G6ET? We should have just called it sl/et?

[ST]

It's not a point, it's a SAYING. We all know exactly what you mean with it, a 2 year old wouldn't find it clever. Every person on this forum knows the G-series is the direct successor to the Fairmont series well before you pointed it out with your 'witty' metaphors and sayings.

The Fairmont name is history now, Ford Aus are not going to resurrect it.

[Brazen]

Originally Posted by DASH GT

Do you even know the sales split compared to Futura / Fairmont.

Some people here talk rubbish...

The only rubbish being spouted is the idea that the naming convention has been a success. Its failed. People still dont know what the G6E is, thank god for the Turbo variant and its praise in enthusiast circles and motoring awards or it could have been a lot worse.

Its replaced the 9 year old BFII including a new turbo variant and 10 times better looks. These things should be walking out the door, they cant even give them away.

If you are going to rename a car which has been around for 50 years, you have to do know what your doing, you have to be able to spend the money to position the car in the marketplace. Especially with a namplate like Fairmont Ghia which was respected and not damaged goods. But lets all pretend that Ford has the best marketing team in the business... If they knew they could never spend the resources in developing the brand, then the change should have never been approved. End of story.

Ford US realised that the amount of money positioning the Ford 500 in the market would be incredible, they actually worked out that it was better to rename it back to the battered and bruised Taurus name and work from there, as the name was known.

Im shocked people think that the unknown G6E name would resonate better than Fairmont Ghia with the type of people who have $50,000 on a family car. We arnt talking about enthusiasts, we are talking about mums and dads.

[Smoke Pursuit]

Originally Posted by Brazen

The only rubbish being spouted is the idea that the naming convention has been a success. Its failed. People still dont know what the G6E is, thank god for the Turbo variant and its praise in enthusiast circles and motoring awards or it could have been a lot worse.

Its replaced the 9 year old BFII including a new turbo variant and 10 times better looks. These things should be walking out the door, they cant even give them away.

If you are going to rename a car which has been around for 50 years, you have to do know what your doing, you have to be able to spend the money to position the car in the marketplace. Especially with a namplate like Fairmont Ghia which was respected and not damaged goods. But lets all pretend that Ford has the best marketing team in the business... If they knew they could never spend the resources in developing the brand, then the change should have never been approved. End of story.

Ford US realised that the amount of money positioning the Ford 500 in the market would be incredible, they actually worked out that it was better to rename it back to the battered and bruised Taurus name and work from there, as the name was known.

Im shocked people think that the unknown G6E name would resonate better than Fairmont Ghia with the type of people who have $50,000 on a family car. We arnt talking about enthusiasts, we are talking about mums and dads.

So do you know the sales split in comparison to Futura, Fairmont, Fairmont Ghia vs. G6 / G6E / G6ET or are you dribbling??

www.ls1.com.au

and while ur at it, read this

http://www.carpoint.com.au/news/2009...n-buyers-14874

http://www.fordforums.com.au/showthr...9&page=4&pp=25

read post 85

Originally Posted by Bossxr8

Up until the end of the 1st quarter this year, the total split for FG sales has been around 4.5% XT, 45% G series and around 50% XR. Since the fleets have got on board over the last month those figures will have probably gone more towards the XT but overall total FG sales would still be similar to the above numbers.

BFII sales were 52% XT, approx 20% Futura/Fairmont/Ghia and around 30% XR.

Official figures.

Just hold one while I go bake you some humble pie...

[ST]

Originally Posted by DASH GT

So do you know the sales split in comparison to Futura, Fairmont, Fairmont Ghia vs. G6 / G6E / G6ET or are you dribbling??

Same thing I was asking continuously in the first 2 pages, it seems evasion is his answer.

The only people who seem to be against the G6/G6E/G6ET are a handful on here who can't let go of an outdated name. For the 50th time; there is no evidence to suggest changing the name of the Fairmont has had a negative impact at all. Until somebody actually points out otherwise with facts/evidence/statistics you are .

[EFFalcon]

but is there any evidence that it has improved things?

[ST]

Originally Posted by EFFalcon

but is there any evidence that it has improved things?

In case you missed DASH GT's post:

Originally Posted by Bossxr8

Up until the end of the 1st quarter this year, the total split for FG sales has been around 4.5% XT, 45% G series and around 50% XR. Since the fleets have got on board over the last month those figures will have probably gone more towards the XT but overall total FG sales would still be similar to the above numbers.

BFII sales were 52% XT, approx 20% Futura/Fairmont/Ghia and around 30% XR.

Official figures.

I'd say so.

[EFFalcon]

but can you attribute that to the name alone?

There was some heavy discounting on the G6LE that made them a better buy then the XT for a fair period.

add the G6ET into the mix (which is effectively an alternative for XR6T buyers)

the fact is, you can't attribute the difference in sales purely to the name.

[Smoke Pursuit]

Originally Posted by EFFalcon

but is there any evidence that it has improved things?

Well its a bit hard to say when you have a market share thats depleting, but Holden has the same problem.

The difference is Ford is selling more high end models with more profit in them, while Holdens number 1 seller is still the Omega at highly discounted fleet pricing.

The Fairmont Ghia was a dog of a car in regards to resale, the G6E's are a fair bit better in that regard.

Why has Holden killed the statesman, a well established brand Brazen? For the same reason, its an old boys brand that no one wants.

[ST]

Originally Posted by EFFalcon

but can you attribute that to the name alone?

There was some heavy discounting on the G6LE that made them a better buy then the XT for a fair period.

add the G6ET into the mix (which is effectively an alternative for XR6T buyers)

the fact is, you can't attribute the difference in sales purely to the name.

That's not actually a fact.

Considering its percentage within the Falcon range has more than doubled it's safe to assume that there is at least a small correlation between people choosing a G-series when purchasing a Falcon and the name (image) change.

[Smoke Pursuit]

Originally Posted by EFFalcon

but can you attribute that to the name alone?

There was some heavy discounting on the G6LE that made them a better buy then the XT for a fair period.

add the G6ET into the mix (which is effectively an alternative for XR6T buyers)

the fact is, you can't attribute the difference in sales purely to the name.

Correct, but to suggest that the **** has fallen out of the brand by losing the Fairmont Ghia name is a joke...

Same goes for Futura, G6 is much more classy then the Futura name... What do you think Ford were selling Futuras for back in day, less then XT, and have we fogotten about models like the SR / ES that they also made. The G6LE was just another one of them....

[prydey]

Originally Posted by Brazen

The only rubbish being spouted is the idea that the naming convention has been a success. Its failed. People still dont know what the G6E is, .

no wonder mitsibihi failed. they changed magna to 380. ahhh, it all makes sense now!

seriously brazen, you need a few of these

you can't see the wood for the trees and you always have all the answers as to why falcon isn't selling, and you seem to fail to see or accept the whole large car segment is down.

[EFFalcon]

maybe its due to the export market falling on its face... where the statesman/caprice had a life line.

[ltd]

Fairmont Ghia is an old name that sounds like violent diahorrea. It implies old, dated and in need of Viagra.
Only traditionalist fools think that the new names are damaging the brand. For those of you looking for a link of your old cars to the new FG series, give it up. These are the best cars ford has built, and based on all evidence the G series is kicking some serious butt.
If you owned a G6E-T and someone asked you to put a fairmont ghia badge on it, you'd know exactly why I find the assertion abhorrent. All fellow G6E-T owners speak up and represent.

Good thing Audi have the A4, A6 etc. Maybe they should have renamed them the quattro, little quattro, bigger quattro, quattro with a V8 etc etc.

[Smoke Pursuit]

Originally Posted by EFFalcon

maybe its due to the export market falling on its face... where the statesman/caprice had a life line.

They are still making the Statesman tho just changed the name to Caprice and the old caprice is now Caprice V.

So they obviously thought the old name was doing them no favours.

Just like Berlina, how many Berlinas do holden sell now? 2 - 3% of the fleet.

Calais was lucky, its got a decent heritage that still supported by the younger crowed, VL Turbo helped that alot....

We are talking about mums and dads of a younger generation... people in their early 30's to 40's who wouldnt have dreamt buying a Fairmont Ghia... But now have a G6E or a G6ET...

[FalconBrian]

copied

[FalconBrian]

Insert photocop

[Joe5619]

Originally Posted by csv8

Apparently, FG 2..G6E will become Titanium??? Will G6 become Zetec????????

That is the first time I've read that.. Where did you get that from?

[Joe5619]

The name change was the best thing ford did with FG.. The old ones where dated & crap & only grand fathers buoght them!! I wouldn't be seen dead buying a Fairmont Ghia, buy love the GE6T!! It is all in the name!!

[RAPID_BA]

Why is the fairmont ghia an old pops car? Isnt it because more or less old pops could afford them, the younger buyers bought GL falcons then pinched the fairmont ghia badges. In any respect if its an old mans car? Do we cut off peoples heads if they are old?

I think we should all go to the lone star, pro fairmont ghia members on one side, pro G6/G6E/G6ET/GFPQ1234 members on the other side, finish eating our meals and in true lone star style smash some chairs over one anothers heads (joke)

[Smoke Pursuit]

Originally Posted by HULK_BA

Why is the fairmont ghia an old pops car? Isnt it because more or less old pops could afford them, the younger buyers bought GL falcons then pinched the fairmont ghia badges. In any respect if its an old mans car? Do we cut off peoples heads if they are old?

I think we should all go to the lone star, pro fairmont ghia members on one side, pro G6/G6E/G6ET/GFPQ1234 members on the other side, finish eating our meals and in true lone star style smash some chairs over one anothers heads (joke)

No, but theres a greater market for high end aussie built cars to younger people nowdays. Theres a shift towards old pops buying C class mercs and 3 series beemas, not Fairmonts... and a G6E is more compariable to a 3 series beema.

Anyways im sure your interpretation would be different if you owned an FG G6E rather then your fully *** BA Fairmont with its P plater exhaust... Confused much??

[Zedjay]

hey someone do a poll..
what name do you like
fairmont,faimont ghia,faimont ghia turbo
or
G6 G6E G6ET
id do it my self but dont now how lol