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The Pub For General Automotive Related Talk |
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11-11-2014, 11:29 PM | #1 | ||
FF.Com.Au Hardcore
Join Date: Feb 2012
Posts: 772
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Just been informed it appears another ford dealership in Brisbane has it back to the wall or should I say 2. Denmac ford (second time in 3 and ahalf years) and Bryan Byrt ford (The owners of Denmac) have gone into receivership. Why are these big companys struggling is it a ford thing or a sign of the times. Hope they trade their way out of it otherwise next step liquidators a place where Denmac has been before and not a good Christmas present for their workers as they would already have had their entitlements frozen . It would be be good if this info was wrong but it came from 2 different sources though.
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11-11-2014, 11:34 PM | #2 | ||
Experienced Member
Join Date: Sep 2006
Location: Australasia
Posts: 7,683
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I would say most likely it sign of times as a lot of businesses are struggling at present, our economy is still on shaky grounds imo.
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11-11-2014, 11:35 PM | #3 | ||
Now Fordless
Join Date: Aug 2005
Location: Fremantle, WA
Posts: 3,611
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Sales have dried up and that means not as many cars going through the service department too. I'm predicting a few Holden dealers are going to feel it soon. The only way out is to go multi franchise.
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11-11-2014, 11:45 PM | #4 | ||
FF.Com.Au Hardcore
Join Date: Dec 2004
Posts: 22,922
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Yes it's correct, receivers are trying to sell the group. It's not sales at fault. Bryan Byrt was the number 1 selling Ford dealer in Australia for October.
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12-11-2014, 12:04 AM | #5 | ||
FF.Com.Au Hardcore
Join Date: Feb 2012
Posts: 772
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Would hate to see either disappear I bought my first knew car from Bryan Byrt Ford in 1974 when I was !8 so like me they have been around for awhile
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12-11-2014, 12:12 AM | #6 | ||
FF.Com.Au Hardcore
Join Date: Dec 2004
Posts: 22,922
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I don't think we will see the name go. Just a restructure really.
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12-11-2014, 06:13 AM | #7 | ||
Regular Member
Join Date: Aug 2013
Posts: 133
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Look at vfacts for the month...
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12-11-2014, 07:30 AM | #8 | ||
The 'Stihl' Man
Join Date: Jan 2005
Location: TAS
Posts: 27,586
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I can fully understand why Denmac would be selling up...worst Ford dealer experience ever.
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12-11-2014, 10:08 AM | #9 | ||
FF.Com.Au Hardcore
Join Date: Feb 2005
Location: Melb north
Posts: 12,025
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Too be expected I suppose as we get closer to Henry shutting up shop, how many will hang on till stumps I wonder?
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12-11-2014, 10:19 AM | #10 | ||
FF.Com.Au Hardcore
Join Date: Feb 2010
Posts: 1,242
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General Motors used to be the largest seller of cars in the world. Enron used to be one of the biggest sellers of energy in the world. FAI was one of the biggest insurers in Australia, Alan Bond was once one of the largest media owners in Australia. Need I go on. Sometimes its how you get to the top, that is the reason you end up at the bottom.
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12-11-2014, 10:26 AM | #11 | ||
FF.Com.Au Hardcore
Join Date: Dec 2004
Location: Central Q..10kms west of Rocky...
Posts: 8,308
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Repost...discussed under Post Fact or Fiction
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12-11-2014, 10:39 AM | #12 | ||
FF.Com.Au Hardcore
Join Date: Feb 2007
Location: North Coast, NSW
Posts: 4,012
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Bryan Byrt sells Volkswagen, Izuzu, Skoda, Renault as well as Ford over a number of yards.....
They must be running a pretty fat business as far as overheads go with debts on flashy showrooms and all the rest of it, as well as experiencing a pinch in sales and service generally. Perhaps the ship just got too heavy?
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12-11-2014, 11:50 AM | #13 | ||
Regular Member
Join Date: Apr 2005
Posts: 455
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I don't think Ford sell enough vehicles in Australia to warrant large dealerships anymore, they need to multi-franchise like so many other importers.
Windsor Holden in my area are now Nissan and Holden which I think will work better, particularly for the employees. It will eventually become more mainstream, but I think dealerships will go even smaller if they utilise the potential of internet sales. I see no reason why you can't buy a brand new car online and have it delivered to your door. Only downside is next to no window for haggling, possibly, but instant messaging could resolve that issue.
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12-11-2014, 12:30 PM | #14 | ||
Former BTIKD
Join Date: Mar 2005
Location: Sunny Downtown Wagga Wagga. NSW.
Posts: 53,197
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Don't know about city dealers but out here in the bush most of the main dealers no longer deal in just one brand...........
Wagga Motors. (Originally only Holden) now handles Holden, Hyundai, Honda, Mercedes, Isuzu utes and Chrysler (Jeep, Dodge) Hillis Group. (was Hillis Ford) Ford, BMW, SsangYong, Great Wall and Skoda. Jason Motor Group. (was Jason Nissan) Nissan, Volvo, VW, Kia and Audi. Jupiter Motors was solely a Subaru dealer now carries Mazda as well. Seeing as there are only 60,000 people here it's probably the only way they can keep going.
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12-11-2014, 12:32 PM | #15 | ||
Thailand Specials
Join Date: Aug 2009
Location: Centrefold Lounge
Posts: 49,549
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Here in Melbourne most of the dealers are just single manufacturer dealers, even out around the regional areas its just single manufacturers.
The only multi-franchise dealer I've seen is Melton Suzuki, which also sells new F-trucks. |
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12-11-2014, 12:43 PM | #16 | ||
FF.Com.Au Hardcore
Join Date: Dec 2004
Posts: 22,922
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Well Bryan Byrt were multifranchised. That is they sold and serviced 5 brands. Maybe they grew the business too quick? Or maybe theres no money in cars anymore. Its a very competitive market especially new cars sales and the overheads of running such businesses are huge. Just the marketing alone costs a small fortune, then you have leases on propertys that probably total 6 figures every month.
It seems the only dealers that are viable are national (AP Eagers, AHG etc) or own their premises with lower over heads.
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12-11-2014, 12:44 PM | #17 | |||
FF.Com.Au Hardcore
Join Date: Dec 2004
Posts: 22,922
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Quote:
Many of these dealerships are owned by multinationals now. My thoughts go out to the employees and suppliers who are in limbo now. What I will say is that Ford seem to be at the forefront of dealership for closure or down sizing. Not sure if its Ford putting unreasonable stress on their franchisees or simply not doing enough to help them through the tough times.
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2022 RAM Laramie 5.7 2023.50 Ranger Wildtrak 3.0 V6 Premium Pack 2024 Everest Sport 3.0 V6 Touring Pack 2024.50 Mustang Darkhorse 6M Blue Ember + Appearance pack ETA Jan 25. Last edited by Smoke Pursuit; 12-11-2014 at 12:50 PM. |
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12-11-2014, 12:50 PM | #18 | ||
The 'Stihl' Man
Join Date: Jan 2005
Location: TAS
Posts: 27,586
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Like everything else I dont know why you can just look at stock online, haggle, test drive if you must then option by clicking boxes..boom and car is delivered to a small office that is basically a warehouse and drive away?
The sales side of it would be a bastard of a game to play.
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12-11-2014, 12:53 PM | #19 | |||
FF.Com.Au Hardcore
Join Date: Dec 2004
Posts: 22,922
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Quote:
Carsales has quietly killed new carsales margins by dealers price waring online and people searching for the cheapest car. Holden have banned all dealerships from advertising new Commodores on carsales for this reason as it was costing them too much money through dealerships whinging about margins on Commodore, and Holden ultimately paying the shortfall themselves through bonus incentives. They still let them advertise HSV though for some unknown reason.
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12-11-2014, 06:11 PM | #20 | |||
not here much anymore
Join Date: Dec 2004
Location: Sthn NSW
Posts: 22,918
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Quote:
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12-11-2014, 06:15 PM | #21 | |||
Regular Member
Join Date: Aug 2013
Posts: 133
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Pain through change I guess... Don't see Toyota or audi /vw dealers closing. |
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12-11-2014, 06:28 PM | #22 | |||
Thailand Specials
Join Date: Aug 2009
Location: Centrefold Lounge
Posts: 49,549
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Quote:
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12-11-2014, 06:53 PM | #23 | ||
FF.Com.Au Hardcore
Join Date: May 2010
Posts: 571
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12-11-2014, 07:01 PM | #24 | ||
Wirlankarra yanama
Join Date: May 2006
Location: God's Country
Posts: 2,103
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So how is someone supposed to interpt Ford Australia's claim of "massive" interest in FGX, whilst dealers are closing up? Seems it is just more smoke blowing out of the proverbial...
Run out sale on FGX will follow soon. |
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12-11-2014, 07:08 PM | #25 | ||
Starter Motor
Join Date: May 2012
Posts: 22
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I worked for a country Ford dealer for 16 years that went into liquidation a few years ago. There was some bad management but Ford had their part to play in the whole thing. They kept jamming cars into us that very few wanted and our only option was to sell them at a loss. All the manufacture's care about is moving metal and the dealer has very little say in how many car they get. When the Fairlane was discontinued we averaged 2-3 a year, Ford sent us 6 as they wanted them off their books. You have to remember if you don't get your targets you dont get your bonus and a lot of dealers rely on that to pay the bills.
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12-11-2014, 08:04 PM | #26 | |||
Cranky old bastard
Join Date: Dec 2004
Posts: 9,394
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12-11-2014, 08:36 PM | #27 | ||
FF.Com.Au Hardcore
Join Date: Dec 2004
Posts: 22,922
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It's not necessarily the sales showrooms that are combined but in the case of Bryan Byrt their predelivery area did PD for all brands and 3 Ford dealerships. Back in the day it was Ford only servicing 1 dealership. So you can see how they have diversified when they can prepare and service 5 brands out of the one site.
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14-11-2014, 12:34 PM | #28 | ||
Starter Motor
Join Date: Jun 2010
Posts: 7
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The idea of doing PD for all dealers out of Mansfield is just plain crazy. The dealers need to look at where they are wasting money & lean it up.
Take for example my Ranger (which I may or may not get next week through Denmac..) it's a Denmac stock vehicle. Now they truck it to Mansfield for PD, then truck it back to Darra for Rego & delivery. That's probably $300 minimum wasted in transport costs alone - sell 1,000 cars a year, there goes $300,000, all while service staff are payed to scatch their bums..... The group only reported $1.3mil in profit a few years ago. |
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14-11-2014, 01:36 PM | #29 | ||
Landcruiser 200
Join Date: May 2005
Location: queensland
Posts: 105
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