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Old 26-08-2015, 09:34 AM   #1
csv8
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Exclamation Holden Signs Deal with Disney to Promote Star Wars..

'Holden is looking to capitalize on the momentum that is Star Wars, as the brand announced it has entered a multi-year agreement with The Walt Disney Company Australia and New Zealand to promote the upcoming film Star Wars: The Force Awakens.

Holden’s Executive Director of Marketing and Customer Experience, Geraldine Davys, said the announcement presents many opportunities for Holden and the franchise’s loyal fan base.

“This is an exciting and important step for Holden as we continue to evolve our brand and reach out to new customers,” Davys said.

“This agreement enables Holden a connection to one of the biggest and most loyal followings in the world, over 500 million fans globally, and allows us to think outside the box as we continue to capture the imagination of our customers.”

“We’ll have a number of innovative and engaging activations coming to Australia and New Zealand and our customer should be prepared to expect the unexpected,” she concluded.

Should we expect Millennium Falcons to be traded in for Holden Commodores? Probably not, but, we can only imagine the advertisements and promotions Holden can concoct with this sort of branding.'" http://gmauthority.com/blog/2015/08/...ote-star-wars/
My comment : No further proof is needed that FORD doesnt have a marketing department. Imagine the ads for Falcon with Star Wars tie in !!!
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Old 26-08-2015, 09:43 AM   #2
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Well, here at AFF we always knew Holden were an evil empire.
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Last edited by raised by monkeys; 26-08-2015 at 09:49 AM.
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Old 26-08-2015, 09:44 AM   #3
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Oh dear, any chance we will see some product placement in the film?

Astra in outta space?

Maybe a Holden Storm?
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Old 26-08-2015, 09:47 AM   #4
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

I feel a disturbance in the Force
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Old 26-08-2015, 09:52 AM   #5
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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Oh dear, any chance we will see some product placement in the film?

Astra in outta space?

Maybe a Holden Storm?
You mean kind of like when the millennium falcon hides on the side of a star destroyer and leaves with the trash deposit?
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Old 26-08-2015, 09:57 AM   #6
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Oh Great. So now instead of Storm troopers we get Storm Bogans ?
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Old 26-08-2015, 10:25 AM   #7
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Well that confirms whose really a member of the Dark Side.
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Old 26-08-2015, 11:01 AM   #8
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Star Wars sucks, just like Holden. Soooo good match.
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Old 26-08-2015, 11:10 AM   #9
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Blasphemy
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Old 26-08-2015, 11:16 AM   #10
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Surprised to see no pics of Darth Vader next to or in one!
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Old 26-08-2015, 11:29 AM   #11
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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Old 26-08-2015, 12:00 PM   #12
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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Surprised to see no pics of Darth Vader next to or in one!
DV dies in the last film
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Old 26-08-2015, 12:08 PM   #13
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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DV dies in the last film
Clearly knew when to bail out then.
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Old 26-08-2015, 09:33 PM   #14
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

White E3 hsv would have blended in with that crew a lot better. I wonder if someone can photoshop a White E3 in place of the black VF
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Old 26-08-2015, 11:23 PM   #15
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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Well that confirms whose really a member of the Dark Side.
Yep Ford, remember the pinto, mustang 2 and the GT40
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Old 26-08-2015, 11:27 PM   #16
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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DV dies in the last film
I know this, they would no doubt find a way to re-use the character, as have other franchises...
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Old 26-08-2015, 11:45 PM   #17
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Jar Jar Binks driving a Commodore??? LOL
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Old 27-08-2015, 06:59 AM   #18
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Next episode will feature Jabba the Hut wearing a Lite n' Easy t-shirt.
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Old 27-08-2015, 07:06 AM   #19
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

May th' Cruz be wiff you!
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Old 27-08-2015, 08:31 AM   #20
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Yoda:
Drive a Holden you must, call roadside assistance, you will.
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Old 27-08-2015, 10:18 AM   #21
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Yoda:
“Holden is the path to the dark side. Purchasing a Holden leads to anger. Anger leads to hate. Hate leads to suffering.”
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Old 27-08-2015, 07:36 PM   #22
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

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“We’ll have a number of innovative and engaging activations coming to Australia and New Zealand and our customer should be prepared to expect the unexpected,” she concluded.
Typo ???(no "s") or just the realization of what's coming, kicking in ?

D
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Old 28-08-2015, 12:14 PM   #23
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

DV will return as a bonnet mount wobble head
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Old 28-08-2015, 12:16 PM   #24
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

"Feel the Force Luke"
Nah its stuffed, should have taken Hans Falcon
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Old 29-08-2015, 11:30 AM   #25
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

haha.. maybe a Holden Commodore Millenium Falcon ed.
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Old 29-08-2015, 04:40 PM   #26
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Default Re: Holden Signs Deal with Disney to Promote Star Wars..

Maybe we can watch a few Holden's burning up as they re-enter the atmosphere !!

Good on them for targeting such a large fan base though !

If only Ford marketing could think outside the square !
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